We are so pleased with the launch of the Native Wellness collection. The way beauties have embraced the inspiration behind this polish collection and the colors we included has been beautiful to experience.
Our Native Wellness collection is inspired by plants local to North America used by Indigenous people for health and wellness. Telling the story of five specific plants, this collection represents an important part of each plant while paying homage to each plant’s name.
Meet Osha Root
Osha is a plant native to the Rocky Mountains and parts of Mexico.
Traditionally, the wrinkled brown roots of the plant have been used as medicine in Indigenous and Hispanic cultures for conditions like pneumonia, the common cold, bronchitis, cough, and much more.
Many of our POC Beauties have fallen in love with this shade of brown 🤎
Sumac is a plant native to the Mediterranean, the Middle East, and North America.
Historically, Indigenous tribes used parts of the smooth sumac as a treatment for blisters, asthma and ulcers, sore throat remedy, and much more. Smooth sumac is the only shrub that is native to all 48 bordering states in the U.S.
The surprise at how beautiful this berry shade is on all skin tones as been rewarding to see from of our POC Beauties ❤️
Passionflower is a beautiful and unusual plant native to the southeastern region of the United States.
Historically, all parts of this plant have been used as a food source and medicine by Indigenous people. For instance, the Cherokee tribe used passionflower as a mild sedative to counter anxiety, upset stomach, symptoms of menopause, and much more.
Purple is a color that grows on everyone 💜
Meet White Sage
White sage is a shrub plant native to the southwestern region of the United States and parts of Mexico.
Traditionally, Indigenous people widely used white sage for food, healing, and ceremonial purposes. Most people are likely aware of its use as an incense during ceremonies as well as the tradition of smudging—many view “mainstream” use as cultural appropriation by non-Indigenous people.
Many of our POC Beauties have fallen madly in love with this shade of dusty gray 🌚
Chokecherry is a shrub-like tree plant native to Canada, the United States, and Mexico.
Historically, since the shrub-like tree produces creamy white small flowers that become dark red fruit (chokecherries 🍒), Indigenous people used the fruit to make jams, jellies, and much more. Other methods included using chokecherry tea for colds, tuberculosis, and ulcers.
Another color that has shocked our POC Beauties because of its shimmery pearl white 🤍
Shop the Native Wellness collection that was borne from our commitment to share authentic stories of traditions held by Indigenous people, through color.
Note: While we aren’t advising you to begin using these plants for your health and wellness, we do encourage you to learn more about Indigenous culture and practices. You should consult with a medical professional about using the plants themselves.